ALL TRAININGS ARE AVAILABLE ONE ON ONE DURING THE WEEKDAYS.
WE CAN TRAVEL TO YOU FOR A GROUP OF 4 OR MORE STUDENTS.

BEAUTY BUSINESS FUNDAMENTALS

R3,500.00

2-Day Intensive Workshop – In-person, small group (limited seats) or One-on-One by request

Dates: 19 & 26 January 2026 (two sessions, one week apart)
Time: 09:30–16:00 (lunch break included)

Location: DITA Beauty Training Centre
Investment: R3 500

Who this is for:

Lash artists, PMU artists, nail techs, makeup artists, facial/skin therapists, solo salon owners, and career-changers who want a steady income, profitable business and simple systems they can run from week one.

If this sounds like you, you’re in the right place:

  • You’re skilled, but your income is unpredictable
  • You price by guesswork, discount too often or copy others
  • Don’t track weekly numbers
  • The calendar is busy, yet the bank balance doesn’t grow
  • You don’t have clear policies, packages, or a referral system
  • Prefer short, practical training over long theory.
What you will learn:
  1. 1.Legal & Safety (Quick Checklist)
  2. Strategy Vs Tactic
  3. Swot Analysis (Strategy Tool)
  4. Smart (Goal-Setting Tool) & Kpi
  5. Icp (Ideal Customer Profile)
  6. Money Essentials (Simple Finance)
  7. Money Management: Cash-Flow & Bookkeeping
  8. Packages & Value Ladder
  9. Policies That Protect Profit
  10. Offer Pages & Whatsapp Flow
  11. Client Avatar & Positioning
  12. Marketing Basics
  13. Scripts (Ready To Adapt)
  14. Retention, Referrals & Retail

BONUS: HOW TO MAKE CHATGPT YOUR PERSONAL ASSISTANT

What you’ll be able to do after 2 days:
  • Set up a legal & safety checklist for treatments and training (must-haves, consents, patch-tests).
  • Run a SWOT on your beauty business and turn it into 3–5 focused priorities.
  • Set SMART goals and define KPIs you’ll track weekly (not 50 metrics—only the ones that matter).
  • Build your Ideal Customer Profile (ICP) and tailor services, pricing, and messages to it.
  • Understand money essentials (profit vs revenue, fixed vs variable costs, break-even).
  • Operate a 12-week cash-flow and a 10-minute weekly money review with simple bookkeeping.
  • Create packages and a value ladder (Good/Better/Best) that increase average order value.
  • Write  policies (deposits, reschedules, no-shows) that protect profit and reduce drama.
  • Execute marketing basics that work now (content pillars, CTAs, tracking).
  • Use ready scripts (pricing, rebooking, reviews, referrals, bundles) and adapt them to your voice.
  • Launch retention, referral, and retail systems that keep diaries full and margins healthy.
What’s included:
  • 2 training days (split across one week for homework & application)
  • Hands-on worksheets: SWOT, SMART & KPI, Pricing & Break-even, Policy Sheet, Package Builder
  • 12-week cash-flow template (Google Sheet)
  • Scripts & templates: rebooking, reviews, bundles, referrals
  • Library of PROMTS for Chat GPT
  • Certificate of completion
  • 30 days of WhatsApp support while you implement

Build the business systems most beauty pros skip.
WhatsApp to secure your seat → Click Here

ABOUT YOUR TRAINER

Natalia is an internationally qualified business trainer with 25+ years’ experience in the business. She holds a Bachelor’s degree in Psychology, is an NLP Master Practitioner, and a certified coach. As the owner of DITA Beauty, Natalia combines real salon management with training, guiding students from skills to consistent income. She designed 15+ beauty courses, she teaches practical system, so beauty pros grow from skill to steady income.

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